Jess- The Shop., was created in Dec 2012 and we opened in March of 2013! The overall vibe is beach bohemian at its finest. I felt a need in Laguna for something that suited the Laguna girl. Growing up in town I never felt like I could go to one store and get exactly what I wanted. The Shop., is the essence of the beach lifestyle. It’s for the free spirited beach girl. It’s about community. A place where the surf vibes live….Some home, some fashion and a little bit of salty-ness.
Jess- A few years ago I would have said magazines, now I say social media. There are so many creative online outlets now such as pinterest and obviously instagram where you can follow fashionable people or unique brands and get inspiration.
Jess- My personal style is bohemian with an edge. I always have some bohemian flair, even if I’m feeling preppy I mix in a chunky turquoise piece or a fun cuff.

Jess- Well the mama thing is new, so I’m just trying to figure how to manage both. I will say I have a great TEAM. I owe my last 3 months to them for sure! Being a business women is tough, but nothing is harder then being a mom, hardest job in the world. But she’s worth it!
Jess- Seeing that amazing smile when she wakes up. Also, seeing my husband with my little girl, melts my heart.
Jess- I really love the blocks where the shop is, something local and familiar about those blocks. Grabbing a beer or a MARGI at any of the local joints or just standing at the deck at brooks st makes me feel at peace.
Jess- Oh man. I’d have to say PAXOS, GREECE aboard our best buds old sailboat island hopping. Most magical and beautiful place.
I want to do a Europe trip, I’ve never been to Spain or Portugal I am dying to go. ALSO Bali, I have to get there.